Trace Adkins Talks His Love-Filled New Album & Coca Cola 600 Performance

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Brad Barket/Getty Images

Brad Barket/Getty Images

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Trace Adkins is not only going to possibly win Celebrity Apprentice, but the country superstar is also juggling all the promotion for his brand new album Love Will… which was released today nationwide.  

Adkins has spent the past several months competing to become the All-Star Apprentice on the show, working towards winning $250,000 for his designated charity which is the American Red Cross.  In fact, he’s already raised for $700,000 for the charity since he began his stint on the show.  Whether or not he wins the whole shebang this weekend on the live finale, he’ll have plenty more to celebrate with the release of his new love-filled album.

While Love Will… is Adkins latest treasure, the more surprising feat is the fact it’s an entire album full of love songs, a far cry from his other released hits like “Honky Tonk Badonkadonk” and “Hot Mama”.  It’s largely in part thanks to Donald Trump.

While filming the new TV show, Adkins and his label decided he couldn’t fully commit to the promotional schedule needed to release the album during its intended time of last fall.  Team Trace decided to wait until the show was concluded in order to give the album the full support it deserves.  “In the mean time I came up with three more love songs and when I recorded them after The Apprentice I looked at everything I had and I said ‘wow I have 11 love songs here… let’s just take the 11 love songs and make an album of love songs’,” so Love Will… was born.

One of those love songs is “Watch The World End”, Adkins’ newest single that features pop artist Colbie Caillat on the track.  “Colbie has that sultry, sexy thickness to her voice and it works.  Fortunately Brett Eldredge, who wrote the song, is friends with Colbie” so the beautiful duet was born.  But having a featured artist on a track isn’t always the easiest to promote among touring schedules and sometimes Caillat just can’t show up.  So what does Adkins do to replace the sultry voice on national television performances?

“I went to a dance recital to watch my 15 year old dance,” he recalls.  “About halfway through this young lady came out and sang with some other people and she just had that thing about her.”  Months later, when Adkins was asked to perform The Today Show and Caillat couldn’t do it, he knew exactly who to ask.  Now 19-year-old Maureen will join Adkins on national television tomorrow, May 15.

Charlotte fans can catch a glimpse of Adkins here in town as he’s performing for the Coca Cola 600 and as a big race fan, he couldn’t be more excited.  “I enjoy going and hanging out with the NASCAR folks.  It’s always fun to go hang out with them.”

Listen to the full interview here:

-Jodi Phillips /  The New 103.7

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